by Rob Sutter
As the superhero who keeps the "with great power comes great responsibility" mantra in mind, Peter Parker has made an impact as Spider-Man. Always heroic yet somewhat sarcastic, he has been able to draw a bit of a mixed reaction in New York City. While many see him as the hero they need, there are those who are less than pleased to see him such as the head of the Daily Bugle, J. Jonah Jameson. For those who don't favor him as much, Spider-Man could employ the help of an online marketing firm.
Most of the spite directed at Spider-Man is because of one source in particular: the Daily Bugle. Headed by J. Jonah Jameson, the man has had it out for the web-spinning superhero ever since he made his first appearance. The strangest thing about this sour attitude Jameson possesses is that there doesn't seem to a source for it. It just seems like Jameson dislikes having him around and is willing to do anything to drive him away, even if it means continuously publishing stories that ruin his name.
Spider-Man doesn't have to deal with this sort of treatment, though. Parker shouldn't have to march into the Daily Bugle with the intention of harming Jameson, though, but rather he should think about using social media. Organizations along the lines of fishbat utilize Facebook and Twitter so that important posts are shared or tweeted out. This one such online marketing firmthat could be imperative in effecting Spider-Man's reputation for the better but how would this act carry though?
People can share posts on Facebook as much as they'd like but it's not the only way to spread the word. After Parker is given his own page which speaks well of Spider-Man, I don't think it wouldn't take long for attention to flood right to it. In order to keep interest, though, posts to engage fans would have to be made. Even a simple question like, "what is your favorite ability of Spidey," could generate quite a few replies. You'd be surprised by just how many people will respond to a simple question that's actually quite relatable.
Spider-Man is easily one of the most popular superheroes ever but with popularity comes critique. Unfortunately, Parker has elicited more than his fair share of criticism as he dons the red and blue suit. This doesn't mean that he has to constantly deal with it, though, and enlisting the help of an online marketing firm could help the issue. Spidey should be universally loved and this could easily help silence the naysayers once and for all.
Most of the spite directed at Spider-Man is because of one source in particular: the Daily Bugle. Headed by J. Jonah Jameson, the man has had it out for the web-spinning superhero ever since he made his first appearance. The strangest thing about this sour attitude Jameson possesses is that there doesn't seem to a source for it. It just seems like Jameson dislikes having him around and is willing to do anything to drive him away, even if it means continuously publishing stories that ruin his name.
Spider-Man doesn't have to deal with this sort of treatment, though. Parker shouldn't have to march into the Daily Bugle with the intention of harming Jameson, though, but rather he should think about using social media. Organizations along the lines of fishbat utilize Facebook and Twitter so that important posts are shared or tweeted out. This one such online marketing firmthat could be imperative in effecting Spider-Man's reputation for the better but how would this act carry though?
People can share posts on Facebook as much as they'd like but it's not the only way to spread the word. After Parker is given his own page which speaks well of Spider-Man, I don't think it wouldn't take long for attention to flood right to it. In order to keep interest, though, posts to engage fans would have to be made. Even a simple question like, "what is your favorite ability of Spidey," could generate quite a few replies. You'd be surprised by just how many people will respond to a simple question that's actually quite relatable.
Spider-Man is easily one of the most popular superheroes ever but with popularity comes critique. Unfortunately, Parker has elicited more than his fair share of criticism as he dons the red and blue suit. This doesn't mean that he has to constantly deal with it, though, and enlisting the help of an online marketing firm could help the issue. Spidey should be universally loved and this could easily help silence the naysayers once and for all.
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